Amateurs & Experts Challenged:

Build the world’s most advanced cars +
Compete for top SEMA’s honors +
Raise money to benefit charity

Learn More

TEAM. Honest Assembly is a build team formed around the idea that anyone with enough commitment to perfection and mentors can succeed. Each build is designed by amateurs and industry mentors side by side.

First Challenge. Honest Assembly’s first challenge was given by CRC Industries to a team of students from Colorado. The team had to build a SEMA ready E30 M3 in less than one year in a home garage and raise awareness for the Morgan Adams Foundation, a children’s cancer charity.

The TEAm & Challenge

The E30 M3: HA.3

Two full years were spent planning and working with the automotive aftermarket’s best minds to develop plans for the car and procure the best components available.

Each build starts with the goal of crafting a modern classic with a familiar reverence to history and a fresh approach to the particular model. A successful final product is one that reaches a new level of fit, finish, design, or mechanical ingenuity without being derivative. This level of excellence is a direct result of pairing enthusiasts’ fresh ideas with the industry’s best experts.

In 11 months the team built an E30 M3 dressed for the street with a ground breaking drivetrain and chassis beneath for SEMA. After SEMA an additional seven months were spent refining the car by a group of the mentors and 3 of the students. The final product is known as the HA.3


The producers of Donut Media put together a video that captures the build process and the positive message behind the Honest Assembly project.

The Charity

Help us reach our goal by donating or simply sharing our build videos with your friends.

The Morgan Adams Foundation supports laboratory and clinical research in the area of pediatric cancer, with an emphasis on brain tumors, spine tumors and central nervous system tumors.

2 WaYS TO HELP THE Charity

1. Watch and share each episode of the Honest Assembly series on our CRC M3. Subscribe to The/Drive here to get notifications.

2. Help us reach the rest of our goal by donating directly to the Morgan Adams Foundation here.

Project Partners & Sponsors

Primary Sponsor

CRC Industries

Industry Mentors & Builders

Dori Ahart – CRC Industries
Geoff Barrett – BMW CCA
Mike Benvo – BPM Sport
Nate Bourgeois – Ouroboros Fabrication
James Clay – BimmerWorld
Fox Chung – BMW CCA
Dean Coccaro – Zendex Tool and GoJak
Ravi Dolwani – CSF Radiators
Dan Fitzgerald – Diffsonline
Erin Flaherty – Flaherty’s Fine Fabrication
Wyatt Gilbert – Motion Control Suspension
Jeff Jegelewicz – Cover Craft
Ryan Lindsley – BimmerSpeed
Sam Lopez – Gorilla Wraps
Josh McGuckin – Gates and Project Baja
Brian McGuire –
Alex McCulloch – Glen Shelly Auto Brokers
Jeff Ritter – Essex Brakes / AP Racing
Cory Rowan – VisFire Creative
Steve Schardt – Forgeline Wheels
Scott Skrjanc – Lincoln Electric
Andy Wall and Scott Morton – Cars Remember When Restoration

Student Build Team

Justin Bruch Parker Brown Reece Cochran Isaac Gesundheit Peter Golledge Zach Lagarenne

What are we up to next?