The program aims to bring value to all partners involved. For the program to be successful it needs to be more than just a car with brand logos on the side.

Student Benefits:

  • Learning opportunities
  • Personal growth
  • Industry exposure

Charity Benefits:

  • PR exposure through cross promotions with industry partners
  • Reaching a new enthusiastic  audience
  • Fundraising through creative campaigns

Industry Partner Benefits:

  • Engaging a young demographic
  • Marketing material and numerous PR collaboration opportunities tailored for each partner
  • Opportunities to put human faces to brands’ core values
  • A proven higher ROI than traditional charity car builds or advertising campaigns

Automotive Community Benefits:

  • Engage the next generation’s automotive enthusiasts
  • Inspire the average enthusiast to follow passions
  • Show automotive veterans the value of mentorship
  • Create a sustainable future for the industry

Partner Opportunities

The program is not possible without industry partners’ support and that support is not possible unless the program brings value to the table.

  • Direct collaboration in the cause marketing charity campaign
  • Custom content development
  • Social media exposure
  • Use of marketing materials (photos and video) produced during the build
  • Inclusion in all PR work including in person or virtual events with the car
  • Direct branding of the car for principal partners

What are you waiting for?